Glass of red wine on a rustic table

Wine is better
when it’s shared

I’m Ben Furst. With over 25 years of experience in the wine trade, I help people discover, source and enjoy wine with greater confidence.

  • Experience you can draw on

    More than 25 years spent working with some of the UK’s finest wine merchants and representing remarkable wines from around the world.

  • Advice that makes sense

    Wine can be fascinating without being complicated. I’ll help you find what suits your taste, occasion and budget.

  • A more personal approach

    The best part of wine is often the people, places and conversations around it. Let’s start with what you enjoy.

A lifetime in wine, shared with you.

I’ve spent more than 25 years getting to know the people, places and stories behind exceptional wines. Now I bring that experience to people who want thoughtful guidance and the pleasure of discovering something new.

You don’t need to know the right words or ask the “right” questions. Tell me what you’re looking for—or simply what you’ve enjoyed before—and we can take it from there.

Wine being poured into a glass
Wine being poured into a glass

About Benjamin Furst

Benjamin Furst has spent more than three decades working across the wine trade, building an extensive knowledge of fine wine, specialist producers and the international wine market.

His career began with Oddbins in Glasgow before progressing through specialist wine merchants and the London trade, alongside completing the WSET Diploma. Over the years, Benjamin has worked with and represented some of the most respected names in wine, including Champagne Bollinger, Taylor’s and Fonseca Port, as well as Rothschild Family Estates.

His experience also extends to representing leading Burgundy domaines and some of Germany’s finest wine estates, developing strong relationships with producers, merchants and collectors along the way.

Having worked across retail, fine wine sales, sourcing, events and private client services, Benjamin brings a practical and highly personal approach to wine. His focus is not simply on prestigious labels, but on understanding what each client is looking for and using his experience to source, advise and create the right solution.

Today, through BFWC, Benjamin offers independent fine wine broking and sales alongside bespoke wine tastings and events for private and corporate clients.

How I can help

Whether you have something specific in mind or would like a place to start, I can help you make more of wine.

View all services
Wine bottles resting in a cellar

Finding the right wine

Help sourcing bottles that suit your tastes, your plans and your budget.

Wine tasting

Wine for private occasions

Thoughtful suggestions for gatherings, celebrations and the moments worth sharing.

Restaurant table set with wine glasses

Wine for businesses

A personal approach to wine for corporate occasions, clients or teams.

Vineyard landscape at golden hour

Wine advice and discovery

Straightforward guidance for anyone who wants to explore wine with more confidence.

Private wine cellar

Sell My Cellar

Sell your cellar with expert guidance, fair market valuation and a discreet broking service designed to achieve the best possible return.

Based in London

Based in London and working with clients across the surrounding area.

Not sure whether I can help where you are? Get in touch and ask.

What clients say

Ben provides a level of service that goes beyond the conventional. Professionalism, expertise, and value for money are but a few notable points. A very helpful person to have within the wine trade!
I have always found Ben Furst extremely good at having a varied and enticing availability of stock and advising the appropriate wines of good value, and then effecting an excellent service of delivery and after care service
Vineyard landscape

Let’s talk about what you have in mind.

I work with private clients and businesses. If you’re wondering whether I can help with your plans, send me a note and tell me a little about what you’re looking for.

Happy to help, whatever the question.

Whether you know exactly what you need or you’re still working it out, I’d be pleased to hear from you.

ben.furst@btinternet.com

Wine bottles in a cellar
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